CONTACT
www.koc-marketing.com
email: kristen@koc-marketing.com
phone: 201-665-5875
instagram.com/koc.marketing
ABOUT
KOC Marketing is a specialty marketing and media agency devoted
to connecting books, authors, and readers
to stories that matter.
HOW WE CAN HELP
Looking to grow a platform
for an author or new publishing program?
Let us help! KOC Marketing specializes in working with authors,
publishers, and marketers on strategies to create engaged audiences across social, web and email.
Author-Directed
Marketing Package
BASIC MARKETING REVIEW
KOC
will meet with the author
for a 1-hour general marketing
review by phone / zoom to review:
•
Book blurb importance and optimization
• Author bio best practices
• Book categories and keywords
• Social media best practices
• Author website best practices
• Advertising
options to getting
started
Publisher Partnership
Marketing Package
CUSTOMIZED MARKETING REVIEW
KOC will meet with the author for a 1.5-hour
general marketing review
by phone / Zoom after manuscript review to cover:
•
Book blurb importance and optimization
•
Author bio best practices
•
Book categories and keywords
•
Social media best practices
•
Author website
best practices
•
Advertising options
to get started
Following this session, the author will
be provided with a basic marketing
playbook for reference.
Bookseller Pro
Marketing Package
MARKETING STRATEGY PACKAGE
KOC will meet with
the author for two 1hour coaching
sessions by
phone / Zoom after manuscript review:
•
Marketing goals
•
Audience targeting
•
Social media best practices
•
Author website
best practices
•
Advertising options
for getting started
•
Book review options
•
Bookstore outreach planning
•
Social media marketing
KOC
will provide:
•
Book blurb
•
Author bio
•
Author strategy
playbook
•
Book categories
•
Book keywords